3 finished designs
Removalist flyer example with hourly rates and truck sizes
A removalist flyer is compared side by side with three others, so the hourly rate has to be clear and the things that inflate a bill have to be printed. These three designs for Hatbox Removals, a fictional Melbourne business, start at two movers and a truck for $130 an hour and state the truck sizes, the extras and the weekend surcharge.
The 3 designs
The same business laid out three ways, on three templates and three colour themes. Every price, name and time on these was written for this example, so you can judge the layouts on real content rather than placeholder text.
Truck sizes and photo
Two Movers and a Truck From $130 an Hour
Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header
Three customer quotes
What Customers Said
Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header
Owner promise
The Clock Starts When We Arrive
Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header
The three designs
The truck sizes design is the full price flyer: a photo of boxes being loaded, the headline, an explanation of choosing a truck by bedrooms, a dark panel of extras and three truck cards with hourly rates. It is the main letterbox and real estate office flyer. The customer quotes design shows three short reviews with stars and the move type under each name, which suits Facebook and a printed sheet left with a quote. The owner promise design is a single statement in large type on a purple background, signed by the owner, and works as an Instagram post or the back of a business card sized handout.
What this flyer must carry
The hourly rate and what it includes (two movers, truck, blankets, trolleys, insurance), how billing works (15 minute blocks from arrival, 2 hour minimum), the truck sizes, every extra and the weekend surcharge, the area (Melbourne and Geelong) and the contact details. Removalists do not need a licence in Victoria, so the flyer prints an ABN, and Consumer Affairs Victoria expects prices to include GST and any surcharges to be disclosed up front. The AFRA industry body is a common reference point customers recognise.
How to adapt this flyer
For an interstate removalist, replace hourly rates with a per cubic metre price by route and a backloading discount, using the truck sizes design. For a business that moves offices, the owner promise design works with an after hours move guarantee and a single fixed project price. For a furniture delivery and small move service, the customer quotes design suits a single mover with a van and a flat rate per item.
What makes these work
Truck sizes matched to bedrooms
The truck sizes design pairs each truck with a home: small for a studio or one bedroom, medium for two or three bedrooms, large for a family house, at $130, $150 and $180 an hour. People do not know truck tonnages, but they know how many bedrooms they are leaving.
The extras are on the page, not in the invoice
Packing at $65 an hour per packer, box hire at $2.50 per box a week, an extra mover at $45 an hour and the $20 weekend surcharge are all printed. Removalist disputes come from charges the customer never saw; printing them is the trust signal.
Reviews that mention money
The three customer quotes each mention a number: a $600 bill that matched the estimate, a packing job done in five hours, a weekend surcharge that was on the written quote. Reviews about accuracy sell a removalist better than reviews about friendliness.
Questions people ask
Should a removalist flyer show the hourly rate or a fixed price?
Hourly for local moves, with the billing rules, because the time depends on stairs, access and how ready the customer is. Hatbox prints $130 an hour for two movers and a small truck, billed in 15 minute blocks with a 2 hour minimum. Fixed prices suit interstate moves, where the distance is known.
What extra charges should a removalist print on a flyer?
Every charge that is not in the hourly rate: weekend or public holiday surcharges, packing, box hire, extra movers, stairs or long carry fees, and travel time if charged. These flyers print four of them. Undisclosed surcharges are a common complaint to consumer regulators and a fast way to lose a review.
Do removalists need a licence in Victoria?
There is no specific removalist licence in Victoria, so an ABN is the identifier to print, along with the insurance cover. Many removalists join AFRA, the industry association, which customers may look for. Consumer law still applies, including stating prices with GST and honouring quotes.
Are the customer reviews on this flyer real?
No. The business and its customers are fictional, written for this example. On a real flyer, only quote genuine customers who agreed to it, with their first name and suburb, and do not edit their words to change the meaning. Fake or cherry picked reviews break Australian consumer law.
Which removalist design works on a real estate office counter?
The truck sizes design, because people who have just signed a lease or a contract are planning the move and comparing costs. Print it on A4 and leave a stack. The promise and quotes designs are stronger online, where one big statement or a few stars catch attention in a feed.
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Written and checked by the OneCraft team. Last checked .
