Real estate video maker

Two exports, not one file syndicated everywhere

The unbranded cut goes to the listing portal: no agent, no logo, no lower third, no contact details, closing on the address and the essentials. The branded cut goes on your own site, your social accounts and your channel: agent intro or outro, brokerage mark, contact details, everything the portal forbids. Building it here as one video and exporting twice is the practical route, because the watermark is a single toggle and the closing scene is one scene to swap.

The order buyers expect

Exterior establishing shot, the approach to the door, then the hall, then the social core in walking order, living to kitchen with a close detail on the worktop or the fittings, then dining. Then the main bedroom and its bathroom, then the remaining bedrooms and bathrooms, then whatever actually differentiates the property, the garden, the view, the outbuilding. A buyer should be able to sketch a floor plan from the video afterwards, which is why the order is the order somebody walks it in rather than the order the photographs came off the camera.

Fair housing covers the pictures, not just the words

This is the part that catches people. The federal regulation on discriminatory advertising covers words, phrases, photographs, illustrations, symbols and forms, and separately covers which media you select to run in. So the human models you show, the neighbourhood shots you cut in, a narration line like perfect for a young family, and even the audience you target the video at are all in scope. Keep the video about the building.

Where this tool fits and where it does not

Be clear about the trade. This builds a video from your listing photographs, not from a walkthrough shot on a gimbal, and the single most valued shot in property video is the continuous move through a doorway that shows how two rooms connect. A photo based video cannot make that claim. What it can do well is a fast, consistent, captioned social cut of every listing, produced the same way every time, plus a clean unbranded portal version. Use a filmed tour for the flagship instructions and this for the volume.

How it works, in three steps

1. Step 1

   Upload the photos in walking order

   Display order is what the director reads. Exterior first, then the sequence somebody would actually walk, and the differentiator last.

2. Step 2

   Build the unbranded cut first

   Watermark off, no agent name in the brief, closing scene on the address and the guide price. That is the file the portal takes.

3. Step 3

   Duplicate and brand the second

   Turn the watermark on, add the agent and brokerage to the closing scene, and export again for your own channels.

The full walkthrough with screenshots is in the guide Make a promo video with AI voiceover.

Limits worth knowing

• Eight photographs per generation, so a large property needs to be edited down or split across two videos.
• This produces a photo led video. There is no filmed walkthrough, no gimbal move and no continuous shot through a doorway.
• No floor plans, no virtual staging and no room measurement overlays.
• A price written into the brief is baked into the export, so a reduction means rebuilding and re-exporting.

Questions people ask

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