Videos
Local business video maker
The best venue videos open on the thing being done, not the sign over the door. A feed autoplays muted and scrolls in about a second, so the first frame has to be the food coming out of the pass, the bar being racked, or the chair being turned to the mirror.
Lead with the action, not the frontage
A shot of your sign tells a viewer nothing they cannot get from the map pin. A shot of the plate landing, the weight going up or the colour being rinsed out tells them what it is like to be there. Feeds autoplay muted and most viewers decide inside a second, so the opening frame is the whole decision. Save the exterior for later in the cut, where it works as the how to find us beat rather than the hook.
Keep it short, and let the scene budget do it
A short video is built as three to six scenes, a standard one as four to nine. For a venue clip the short budget is almost always right: an opening action shot, one or two proof shots, the offer or the hours, and where you are. If you find yourself asking for nine scenes about a cafe, you are making a brand film rather than something a person watches while queueing for a bus.
Show it busy, and show a full rep
Two specific failures repeat across venue videos. An empty room reads as an unpopular room, so shoot at a time when people are in it, even if that is harder. And a half rep, a half pour or a half cut reads as a stock clip; showing one complete action, start to finish, is what makes a viewer believe they are looking at your place rather than at a library.
Two claims carry rules
A before and after is a testimonial claim wherever it appears, and it has to be typical and substantiated, not the best result you ever had. Anything prescription only, including several of the treatments a salon or clinic might want to advertise, is restricted or banned from advertising in many markets. Neither of those is a product limit, it is the law where you are, and the honest move is to check before you shoot rather than after you post.
The music trap is silent
A trending sound is licensed for use inside the platform that hosts it, not for a video you also put on your website, your listing and a screen in the window. The library here has thirteen cleared tracks, and you can upload your own or paste a URL. Default volume is twenty five percent and the slider caps at sixty, which is roughly the range where music sits under speech rather than over it.
Captions carry a muted feed
If the feed plays muted and most viewers never turn sound on, the words that matter have to be on screen. That is not the same as subtitling every sentence: it means the offer, the hours and the name are typed into the video rather than spoken over it. A voiceover is then a bonus for the minority who unmute, not the only way your message travels.
The generator behind this page
Every page in this family runs on the same generator; only the advice changes. If you are choosing between them, or you want the full list of what it can do, start here.
How it works, in three steps
Step 1
Shoot the action first
One complete action, filmed when the place is busy. That clip is your opening frame and it decides everything after it.
Step 2
Write the brief with the real details
Hours, the offer, the address. Numbers and names are copied from what you give, never invented.
Step 3
Keep it to the short budget
Three to six scenes. An opener, one or two proof shots, the offer, and where to find you.
Step 4
Put the words on screen
Assume it plays muted. If the offer only exists in the voiceover, most viewers never receive it.
The full walkthrough with screenshots is in the guide Make a promo video with AI voiceover.
Limits worth knowing
- A short video is 3 to 6 scenes; standard is 4 to 9.
- The music library holds 13 tracks; you can also upload a file or paste a URL.
- Music defaults to 25 percent volume and the slider caps at 60 percent.
- Prices, hours and names are taken from your brief and never invented.
- Platform listing limits and advertising rules are external and vary by market; check yours.
Questions people ask
How long should a venue video be?
Short enough to finish before somebody scrolls, which in practice means the short scene budget of three to six scenes. Some listing surfaces also cap the length of a clip you can attach, and those caps vary by platform and change, so check the one you are posting to rather than trusting a number you read once.
Can I use a member's before and after photos?
Only with their written permission, and only if the result is typical of what customers actually get. A before and after is a testimonial claim, so you need to be able to back it up, and the fine print underneath does not undo a misleading pair of images. If your average result is less dramatic, show the average one.
Should the video show prices?
Show them if they are stable, because a price is the question most viewers actually have. They are copied from your brief and never invented, so what appears is what you wrote. If you sell alcohol, be aware that price and promotion messaging is separately regulated in many markets, and the rules apply to a video the same way they apply to a poster.
Can I show customers in the video?
With their permission, and get it before you shoot rather than after. In a busy room that is easier than it sounds: a sign at the door and a word with the people in shot covers most of it. A promo never generates a customer's face, so anyone shown in your venue is somebody you filmed. The only generated person is the presenter in a creator video, which is a separate Pro plan format.
Do I need a voiceover?
No, and for a venue clip it is often the wrong instinct. The feed plays muted, so the words that matter belong on screen. A voiceover adds warmth for the people who unmute, but if the offer only exists in the audio then most of your audience never hears it.
Can I make the vertical and the wide cut from one video?
Yes. Slots carry positions per format, so switching format re-places the content for the new shape rather than cropping the middle out of it. Look at both before you post, because a line that fits comfortably across a wide frame can wrap awkwardly in a vertical one.
Make your own video
The button opens the generator with this use case already described. Change the wording to match yours, generate, then edit anything you like.
Create a video with OneCraftRelated pages
AI promo video maker
A promo has a shape older than any of the tools that make one. Grab attention, show why it matters, prove it, ask for the click. The promo director here is built around that arc and is measured against it, which is why the output cuts rather than scrolls.
Course promo video maker
Course marketplaces publish an unusually specific recipe for the promo video, down to how many seconds each part gets. The instruction people most often break is the one about the learning objectives: list them, do not describe them, and do not teach anything yet.
Event promo video maker
One shoot produces two videos and they are not versions of each other. The sizzle reel is fifteen to thirty seconds of crowd reactions, fast pans and movement, and it goes on next year's registration page. The recap is forty five seconds or more of establishing shots, venue detail and longer speaker clips, and it reports on what happened.
More finished work of this kind is on the video examples hub.
Written and checked by the OneCraft team. Last checked .