Presentations · How it works

What is storyboarding a presentation?

Storyboarding a presentation means sketching every slide before building it: a rough frame for each slide showing its headline and a quick drawing of the visual, laid out in order on paper, sticky notes or a wall. Borrowed from film, it lets you see the whole deck at once, rearrange the sequence and choose visuals before design starts.

Slide software shows one slide at a time, which is the worst possible view for judging a sequence. A storyboard shows all of them together, which is how an audience experiences the talk.

· Co-founder

5 min read · Published

Storyboard, ghost deck and outline compared
StoryboardGhost deckOutline
Main questionWhat will each slide show?What will each slide conclude?What will each part cover?
FormatSketches in frames, on paper, sticky notes or slidesSlides with headlines and placeholdersIndented text list
Visual decisionsYes, roughPlaceholders onlyNone
Best at revealingToo many similar slides, weak visuals, pacingGaps and repeats in the argumentMissing topics
OriginFilm and animation planningManagement consultingWriting
  1. 1

    Write the storyline first

    List one headline sentence per slide, so the storyboard illustrates an argument rather than a list of topics.

  2. 2

    Set out blank frames

    Use sticky notes, index cards or a sheet divided into widescreen boxes, one per slide, in a grid you can see at once.

  3. 3

    Sketch each slide quickly

    Write the headline across the top and draw the visual in a few lines: a bar chart shape, two columns, a photograph box, a big number.

  4. 4

    Step back and rearrange

    Look at the whole board. Move frames to improve the flow, merge slides that show the same thing, and add dividers where sections change.

  5. 5

    Talk it through aloud

    Present the storyboard to yourself or a colleague, one frame at a time, and note where the story stalls or rushes.

  6. 6

    Build from the board

    Choose a layout for each frame that matches its sketch, then fill it with the real content.

Sketches before slides

A presentation storyboard is a set of rough frames, one per slide, each carrying the slide's headline and a quick drawing of what it will show. The drawings are deliberately crude: a rectangle for a photograph, a few bars for a chart, a large numeral for a single statistic. Laid out together, they let the author judge things slide software hides: whether six slides in a row are all bullet lists, whether the most important number arrives too late, whether a section has three slides where one would do. Because each frame takes seconds to redraw, the author can try several versions of the sequence in the time it takes to format a single slide.

Where the technique comes from

Storyboards come from film and animation, where directors sketch shots in sequence to plan a scene before filming. Presentation trainers adapted the idea for slides. Cliff Atkinson's Beyond Bullet Points, published by Microsoft Press in several editions, builds its method around it: its principles include nail down the story before the slides and think like a storyboard, and the book walks through sketching the slides of a presentation before applying layouts and graphics. Nancy Duarte's training offers a course on structuring and storyboarding a talk. Many presentation coaches recommend doing the first storyboard away from the computer entirely.

What a storyboard catches

Seeing the whole deck at once exposes monotony, such as a wall of identical text slides. It exposes pacing problems, such as a short talk that spends half its frames on background. It shows whether visuals match claims: a frame with the headline costs doubled and a sketch of a pie chart is visibly wrong before anyone builds the pie. It also helps teams: a storyboard on a wall or a shared board lets several people rearrange slides together, which is far harder when the deck exists only as a file.

Common mistakes

The first is storyboarding without a storyline, so the sketches illustrate topics rather than an argument. The second is drawing too carefully, which turns a quick planning tool into slow design work and makes frames hard to throw away. The third is skipping the step back: a storyboard only helps if the author looks at the whole sequence and changes it. The fourth is one frame per topic instead of one frame per slide, which hides how long the deck really is. The fifth is ignoring the storyboard once building starts, so the final slides drift from the plan.

Storyboards for training and video

Storyboarding is especially useful for training sessions, where the rhythm of explanation, activity and check matters as much as content, and for presentations that will be recorded, where each frame also maps to what the presenter says and does on camera. In both cases the storyboard is also the easiest document to share with a subject matter expert, who can comment on the flow without needing to open slide software. For a training course, the board also shows at a glance how long learners go without doing anything themselves. A run of eight explanation frames with no activity or question among them is a visible warning that attention will fade, and the fix, inserting a short exercise, costs one sticky note.

Where it shows up in the product

There is no separate storyboard view here, but the pieces map closely. Each sketched frame corresponds to a slide role among the 26, such as a big number to metrics, two columns to comparison, a sequence to process, and choosing the role first narrows the templates to ones that match the sketch. From Library in the slide rail adds a shell slide with placeholder text in the right shapes, and slides can be dragged to reorder in the rail; below 1024 pixels wide the editor becomes a vertical feed of every slide with drag to reorder. The customer training example on this site follows a storyboard like rhythm of explanation, practice and checks.

Questions people ask

Do I need to storyboard every presentation?

No. A short update you have given many times does not need it. Storyboarding pays off for new, important or complex talks, such as a pitch, a keynote, a training course or a bid presentation, where the sequence and the visuals decide whether the audience follows. Even a ten minute sketch on one sheet of paper catches most structural problems.

Should a storyboard be on paper or in software?

Paper or sticky notes are faster for the first version, because sketches are quick and frames are easy to move and discard. Software helps when a team is remote or when the storyboard becomes the ghost deck. Many people sketch on paper first, then rebuild the agreed sequence as empty slides.

How detailed should storyboard sketches be?

Just enough to recognise the slide type and the point: a headline and a few lines showing the visual. If a frame takes more than a minute, it is too detailed. The goal is to judge sequence and choice of visuals, not appearance, which is decided later when building real slides.

What is the difference between a storyboard and a ghost deck?

A ghost deck focuses on the argument, holding headline sentences and placeholders in slide form. A storyboard adds a sketch of what each slide will show. In practice they overlap and many teams use one document for both, but the storyboard is where visual decisions are made and the ghost deck is where the storyline is agreed.

Can a storyboard help when generating a deck?

Yes. Once the frames are settled, the headlines in order become a strong brief, and naming the kind of slide each needs, such as a comparison or a timeline, steers the choice of slide roles. After generation, compare the deck against the storyboard and swap any slide whose template does not match its sketch.

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Related questions

Step by step in the builder: Add, reorder and restructure slides.

Sources

Written and checked by the OneCraft team. Last checked .