Form questions

Gym member survey questions that spot who is about to leave

Ask 10 to 12, and send it once members have trained for at least a month. Never skip how often they visit, how likely they are to still be a member in three months, and one open question about the change that would bring them in more. Those three find the members worth a phone call.

A gym member survey has to find out who is quietly drifting away before they cancel, and whether the floor, the timetable or the staff are the reason. These questions tie every rating to how often the member actually trains, so a complaint about crowding can be read against when and how often they come.

The questions

Your membership

  1. Membership planSingle choice

    The same options as the joining form, so every answer below can be split by plan.

  2. How long have you been a member?Dropdown

  3. What are you training for?Multiple choice

    Reuse the goal list from the joining form, then ask about progress in the next question.

  4. How much progress have you made toward that goal since joining?Single choice

    None, a little, some, a lot, reached it.

Visits

  1. In a typical week, how many times do you train here?Single choiceRequired

    A member who comes daily and one who comes monthly mean different things by crowded.

  2. When do you usually train?Multiple choice

    Before 7am, morning, midday, afternoon, after 5pm, weekends.

  3. How easy is it to get to the gym?Single choice

  4. If you train less than you planned, what gets in the way?Multiple choice

Equipment and space

  1. How often is the equipment you want free when you want it?Single choice

    Always, usually, sometimes, rarely, never. A frequency scale records what happened, not a mood.

  2. Rate each area of the gymRating grid

    Cardio, free weights, machines, stretching area, change rooms, with a did not use column.

  3. How clean were the change rooms on your last visit?Single choice

    1 to 5, very dirty to very clean. The last visit gets a truer answer than in general.

  4. Is there equipment you would use that the gym does not have?Long text

Classes and staff

  1. Which classes have you attended in the last month?Multiple choice

    Include none as an option.

  2. How would you rate the classes you attended?Single choice

  3. What stops you going to more classes?Multiple choice

  4. Has a staff member offered help with your program since you joined?Single choice

  5. How welcome do the staff make you feel?Single choice

Staying or leaving

  1. How likely are you to still be a member in three months?Single choiceRequired

    Very likely to very unlikely. The retention question, read next to visit frequency.

  2. How likely are you to recommend the gym to a friend?Single choice

    0 to 10 as eleven options.

  3. If you left, what would be the main reason?Single choice

  4. What one change would make you train here more often?Long text

  5. May the manager contact you about your answers?Single choice

  6. Your name, only if you said yesShort text

Which questions to make required

Only two questions are required. Visit frequency is the lens every other answer is read through, and the three month question is the one a retention call list is built from, so a response without either cannot be sorted. Equipment, class and staff ratings stay optional, because a member who only lifts weights should not have to rate a spin class to reach the end.

The form built from these questions

A static copy of the finished form, from its own example page.

Ironbark Fitness membership

Everything we need to get you training, including the standard health screening. It takes about five minutes and you can start the same day.

About you

Emergency contact

Your membership

Health screening

These are the seven standard PAR-Q questions. Answering yes to any of them does not stop you joining. It just means we ask you to check with your doctor first, and we build your program around it.
YesNo
Has your doctor ever said that you have a heart condition, or that you should only do physical activity recommended by a doctor?
Do you feel pain in your chest when you do physical activity?
In the past month, have you had chest pain when you were not doing physical activity?
Do you lose your balance because of dizziness, or do you ever lose consciousness?
Do you have a bone or joint problem that could be made worse by a change in your physical activity?
Is your doctor currently prescribing drugs for your blood pressure or a heart condition?
Do you know of any other reason why you should not do physical activity?

Waiver and signature

I confirm the information above is true and complete. I understand that physical exercise carries risk, that I take part at my own risk, and that I will tell Ironbark Fitness if my health changes. I have read the membership terms and the cancellation policy.

Signature is required

Three ways to change this bank

For a 30 day check in with new members, replace the equipment section with induction questions: was a program explained to you, do you know how to book a class, and what is the first goal you want to reach. Keep the three month question, because early drop off is where it earns its place. For a cancellation survey sent only to members who have left, cut to five: the main reason, how often they trained in their last month, what would have kept them, whether a pause would have suited them better, and whether they would come back at a lower price. For a pool or aquatic centre, turn the area grid into lanes, water temperature, change rooms and swim school, and ask when the lanes feel most crowded.

Questions people ask

When should a gym send a member survey?

Once a member has trained for at least a month, and then every six months. Earlier than a month, members are rating the sign up and the induction rather than the gym. Avoid January, when the floor is at its busiest and every rating about crowding is lower than the rest of the year would suggest.

Should a gym member survey be anonymous?

Make identity optional and ask for it last. Members are blunter about staff and cleanliness when nothing has asked their name, and the ones who want a reply can still leave it. Ask permission to contact before the name box, so a member who says no is never asked for a name at all.

What does the three month question show that a recommendation score does not?

It asks about the member's own plans, not their opinion of the gym. Plenty of members would recommend the place and still expect to cancel because their shifts changed or they moved. The three month answer, read next to visit frequency, gives a list of people to call this week, which a recommendation score cannot.

How do the ratings come out when exported?

The response export is a CSV with one column per question. Choice questions export the option labels, and the area grid arrives as a single column with each row written as the area and its answer, separated by pipes. Split that column before averaging, and filter out did not use first.

Should the survey name individual trainers?

Not in a general member survey. Rating named staff in front of every member invites personal comments and puts people off answering honestly. Ask about the team as a whole here, and if personal training matters, send a separate short survey to each trainer's own clients after a block of sessions.

How many responses are enough to act on?

Enough in each group you plan to compare. If off peak members and full access members are to be read separately, each group needs a few dozen answers before a difference means much. Below that, read the open answers as comments rather than as a trend, and look for the same complaint repeated.

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Sources

Written and checked by the OneCraft team. Last checked .