3 finished designs

Gym and fitness flyer

Three flyers for Ironbark Strength, a coached lifting gym in Fitzroy North. The membership offer goes on the noticeboard with the October deal, first month half price, and both rates in print: full access $34 a week, off-peak $24 a week, no lock-in, pause any time. The programs sheet answers the question people actually ask, what will I do on a Tuesday, with three numbered paths. The open day flyer gets them through the door for free, with the join fee waived on the day.

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The 3 designs

The same business laid out three ways, on three templates and three colour themes. Every price, name and time on these was written for this example, so you can judge the layouts on real content rather than placeholder text.

Photograph of two people training with dumbbells in a bright industrial gym, tall factory windows, chalk dust in the light, mid-lift, candid and unposed, wide angle, warm morning sun, no text, no logos
JOIN IN
OCTOBER
First month half price
IRONBARK
STRENGTH
LIFT
MOVE
RECOVER
Coached barbell sessions in groups of six, so someone actually watches your technique every single set.
Conditioning classes every weeknight at 6 and 7, thirty five minutes, no equipment you have to fight for.
Sauna, mobility mats and a physio on site Tuesdays and Saturdays, included in every membership.
MEMBERSHIPS
· Full access $34 a week · Off-peak $24 a week · No lock-in contract
· Free intro session · Program written for you · Pause any time, no fee
IB
IRONBARK
Strength, Fitzroy North
/ironbarkstr
@ironbarkstr
@ironbarkstr

Membership offer

Ironbark Strength October Offer

Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header

IRONBARK STRENGTH
COACHED LIFTING · FITZROY NORTH
Wide photograph of a clean industrial strength gym at golden hour, squat racks and bumper plates, polished concrete, tall windows, no people, no text, no logos
Train With a Plan
Three ways in, one coaching standard
Most people quit a gym because nobody told them what to do on a Tuesday. Every Ironbark membership starts with an hour on the floor with a coach, a program written for your body and your week, and a review every six weeks so the program keeps up with you. Groups are capped at six.
01
Barbell Foundations
Six weeks, twice a week. Squat, hinge, press and pull taught from scratch.
02
Strength Blocks
Twelve week blocks with a coach on the floor and numbers you can actually see move.
03
Conditioning
Thirty five minutes, every weeknight, scaled to whatever you walked in with.
ironbark.example

Programs breakdown

Ironbark Strength Programs

Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header

IB
IRONBARK OPEN DAY
SAT 31 OCTOBER
Photograph of a kettlebell and a chalk-dusted barbell on polished concrete in a bright gym, low angle, morning light, shallow depth of field, no people, no text, no logos
Try Everything, Pay Nothing
Free coached session, 8am and 10am
Movement screen and body scan
Sign up on the day, join fee waived
ironbark.example/openday

Open day

Ironbark Strength Open Day

Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header

What makes these work

The price is on the flyer

Most gym flyers hide the price behind an enquiry. Putting $34 a week in print, with the $24 off-peak rate next to it, filters out the people who were never going to join. The no lock-in and pause any time lines matter as much as the price, because a membership is a binding agreement once it is signed and the terms that trap people are the ones state consumer regulators warn about.

One photo of real training

A single wide shot of people mid-lift does more than four stock portraits, because it shows what the room actually looks like at six in the morning. The offer flyer runs that one photo behind the headline. The programs sheet drops photography and relies on its three numbered blocks, and the open day flyer uses one photo and three lines, so nothing competes with the date.

Energetic colour, controlled

The lime and charcoal palette reads as energy, but it only appears in the headline block and the offer chip so the body copy stays readable. The programs sheet keeps the lime to the numbers 01, 02 and 03, and the open day flyer to the line Try Everything, Pay Nothing. The promises, groups capped at six and a review every six weeks, are in plain charcoal type.

Questions people ask

What should a gym flyer include?

The offer, the price per week, when classes run and where you are. The membership offer here prints both rates, full access $34 a week and off-peak $24, beside the terms that matter as much as the price: no lock-in contract and pause any time with no fee. A reader can decide whether it fits their budget before they walk in.

Do I need photos of my own gym?

Your own photos are better if you have them, and an upload is cropped to fill the slot rather than letterboxed. If you do not have one, describe the room you want in the image prompt and a photo is generated at the shape of the slot, with no text written into it. Uploads can be JPEG, PNG, WebP or GIF up to 10 MB.

How do I make a version for Instagram?

Set the canvas size on the page to Instagram Post or Instagram Story. Both are native sizes for all three designs, so the square or tall version is swapped in and your price, class times and address carry over by slot rather than being squeezed into the A4 shape. Style changes you made are stored per size, so the print version keeps its own look.

Can I print it as an A5 handout?

Export the PDF at A4 and ask your printer to run it two up on A5 and trim. A5 is not one of the eight canvas sizes, and the export has no bleed or crop marks, so leave the trimming to the printer and keep the price and the address well away from the edges, where a trim can shave them.

Can a class timetable go on the same flyer?

Yes, as a second page or as a table on the programs design. Tables carry named columns with left aligned cells and no per column alignment, which suits a timetable of day, time and class. Add the page from the library at the same size so both pages export in one PDF.

What is the best size for a shopping centre light box?

None of the eight canvas sizes match a light box exactly, so design at A4 portrait and let the sign company scale it. Export the page as a PNG, which captures at twice scale for 2480 by 3508 pixels. Keep the offer and the phone number well inside the margins, since light boxes crop the edges.

Build your own in about a minute

The button below opens the generator with this use case already described. Change the wording to match your own, generate, then edit anything you like.

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Other flyer examples

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Loyalty program flyer

Copperline runs the simplest loyalty scheme there is, a paper card with ten stamps, and the flyers lean into that rather than apologising for it. One is a poster built around the card itself. One maps the six things a card holder gets, including two that have nothing to do with stamps. The third prints the entire terms of the scheme on one page, with the date they were adopted, so there is no link that can quietly change.

Product drop flyer

Ninepin Supply makes 120 jackets from one roll of cloth and then stops. A drop flyer for that has an unusual job, because the scarcity is real and has to be stated in a way a reader can check. One flyer is a single garment on a rail. One is a lookbook with the thirty day return promise printed at the bottom. The third is the rules: doors at 10am, two per person, no rainchecks.

Want the steps in the builder? Read Create a flyer for Instagram and print, then Choose the template, theme and size for your flyer. For everything this generator can do, see the flyer maker.

Sources

Written and checked by the OneCraft team. Last checked .