Rate card, 1 July 2026 to 30 June 2027

Rate card

A studio publishes what each role costs by hour, by day and by booked week, then explains the arithmetic between them. A day is seven billable hours inside a seven and a half hour day, and a booked week is ten per cent off five of those.

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Northmark Studio
Northmark Studio Pty Ltd · ABN 19 663 204 118 · Level 2, 41 Gheringhap Street, Geelong VIC 3220 · hello@northmarkstudio.example
Northmark Studio
Northmark Studio
Northmark Studio
Rate card 2026/27 · valid to 30 June 2027 · all rates exclude GSTPage 1 of 4
Rate card 2026/27 · valid to 30 June 2027 · all rates exclude GSTPage 2 of 4
Rate card 2026/27 · valid to 30 June 2027 · all rates exclude GSTPage 3 of 4
Rate card 2026/27 · valid to 30 June 2027 · all rates exclude GSTPage 4 of 4
Rate card, 1 July 2026 to 30 June 2027
7 hours
Billing day
10% off
Booked week
15 min
Smallest unit
30 Jun 2027
Rates hold to

Every rate below excludes GST. A day is seven hours of billable work inside a seven and a half hour day, so a booked day already carries thirty minutes of handover, standup and note writing at no charge. A booked week is five consecutive days held for one client and is discounted ten per cent.

Rates by role
Role
Hourly
Day, 7 hours
Week, 5 days
Principal consultant
$310
$2,170
$9,765
Senior engineer
$245
$1,715
$7,717.50
Senior designer
$215
$1,505
$6,772.50
Content strategist
$195
$1,365
$6,142.50
Engineer
$185
$1,295
$5,827.50
Project manager
$175
$1,225
$5,512.50
Designer
$165
$1,155
$5,197.50
Production and junior
$120
$840
$3,780
Reading a line
Take the senior designer. The hourly rate is $215, so seven billable hours is $1,505 for a day, and five of those days is $7,525 before the discount and $6,772.50 after it. A week saves a client $752.50 and buys the studio a schedule it can plan around, which is the whole point of the line.
Loadings
When
Loading
Engineer at $185 becomes
Weekday before 8am or after 6pm
25%
$231.25
Saturday and Sunday
50%
$277.50
Public holiday
100%
$370.00
Brief accepted and delivered same day
30%
$240.50

Loadings are not stacked. Where two apply, the higher one is charged and the other is dropped. Work on a public holiday inside a same day brief bills at the public holiday rate, not at both. A loading is only ever charged when the client has asked for the timing in writing.

Retainers
Band
Hours a month
Minimum term
Discount on the role rate
A
40
6 months
7.5%
B
80
6 months
12.5%
C
160
12 months
17.5%
What a retainer buys
A reserved block of hours across any mix of roles, a named account lead, a two business day response on new work, and priority ahead of project bookings when the calendar is tight.
What it does not buy
Hours do not roll over past the following month, and unused hours are not refunded. Overrun is billed at the discounted role rate, so going long costs no more per hour than the retainer itself.
How time is counted
1
Fifteen minute increments, thirty minute minimum per task
A three minute email and a twelve minute call on the same task are one entry. Two unrelated tasks on the same day carry a minimum of thirty minutes each, because the switch is the expensive part.
2
Meetings are billed, travel to them is half
Attendance is charged at the role rate. Travel time beyond thirty minutes each way is charged at half the role rate, and travel under thirty minutes is not charged at all.
3
Estimates are estimates
A written estimate is a forecast of hours, not a fixed price. The studio flags at seventy five per cent of an estimate and stops at one hundred per cent unless the client approves more in writing.
4
Rework caused by the studio is not billed
Fixing something the studio got wrong against a written brief is free. A change of mind after sign off is new work at the role rate, and the line between them is the signed brief.
5
Timesheets are visible weekly
Every entry carries a date, a person, a task and a duration, and is published to the client portal each Monday for the week before. An entry queried within ten business days is reviewed before it is invoiced.
Expenses
Expense
Charged at
Approval
Vehicle use
88 cents a kilometre
None under 200km a month
Flights
Economy, at cost
Written approval before booking
Accommodation
At cost, capped at $260 a night
Written approval before booking
Stock imagery, fonts and plugins
At cost, no margin
Written approval over $150
Third party specialists
At cost plus 10% coordination
Written approval before engagement
Terms
Validity
These rates hold for work performed to 30 June 2027, whenever the engagement started
Annual review
Reviewed each 1 July, capped at the annual change in the consumer price index plus one percentage point
Invoicing
Monthly in arrears on the first business day, with the timesheet attached, payable in fourteen days
Cancellation of a booked week
Free with more than ten business days notice, half the week inside ten days, full week inside two days
GST
Every figure on this card excludes GST, which is added on the invoice
Quotes
A fixed price quote for a defined scope is available on request and is honoured for thirty days
How a quote is put together
1
The brief is written down first
A quote starts from a one page brief naming the outcome, the audience and what has to be delivered. Where that page does not exist, the studio writes it and bills two hours, credited back if the work proceeds.
2
Hours by role, then a contingency
Each task is estimated in hours against a role from the table above. A contingency of fifteen per cent is added for a scope with unknowns and five per cent for one that is fully specified, and the figure is shown separately rather than hidden in the lines.
3
A fixed price is a fixed scope
Where a fixed price is agreed, the scope behind it is attached to the quote and any change to it is a new quote. A fixed price against a moving brief is a dispute waiting for an invoice.

Northmark publishes this card rather than quoting on request, so a client comparing studios compares on one basis. If a number does not suit a project that otherwise fits, say so early.

Section by section

What each section is for, so you can keep the ones you need and drop the rest.

Letterhead and footer
The studio, its ABN and the standing note that every figure excludes GST, on every page.
The four things that define the card
Billing day length, the booked week discount, the smallest billing unit and how long the rates hold.
Rates by role
Eight roles from principal consultant to production, each with an hourly, day and weekly rate.
Reading a line
One role worked through from hourly to week, showing what the discount is worth in dollars.
Loadings
Four timing loadings with the percentage and the resulting rate for one named role.
No stacking
The rule that only the higher loading applies, and that a loading needs a written request.
Retainers
Three bands by monthly hours and minimum term, with the discount each earns on the role rate.
What a retainer buys
Reserved hours, a named lead and priority against what it does not buy, including rollover.
How time is counted
Five numbered rules on increments, meetings, travel, estimates, rework and timesheet visibility.
Expenses
Five expense types with how each is charged and the approval threshold that applies.
Terms
Validity, the capped annual review, invoicing, cancellation of a booked week and the GST position.
How a quote is put together
Three notes on the brief, the contingency and what a fixed price actually fixes.

Clauses in this document

What makes this document work

The three prices reconcile

Hourly times seven is the day rate, five days less ten per cent is the week. A senior designer at $215 an hour is $1,505 a day and $6,772.50 a week, and a client can check each step without asking what the discount was.

Loadings are capped rather than stacked

After hours, weekend, public holiday and same day work each carry a percentage, and where two apply only the higher one is charged. The example column shows the actual dollar rate an engineer becomes in each case.

The time rules are the part clients argue about

Fifteen minute increments, a thirty minute minimum per task, travel over thirty minutes at half rate, and rework caused by the studio not billed at all. Writing them down is what makes the timesheet uncontroversial.

Questions people ask

What is a rate card?

A published list of what a supplier charges for each role or service, with the units it is sold in and the rules that change the number. It is what lets a buyer compare suppliers without asking each one for a bespoke quote.

Should a rate card show day rates as well as hourly?

If the work is bought in days, yes. The useful part is the relationship between them. Here a day is seven billable hours inside a seven and a half hour day, so the half hour of handover and note writing is free and the client can see that it is.

How long should rates be held?

This card holds to 30 June 2027 for any work performed in that window, whenever the engagement started, and the annual review is capped at the change in the consumer price index plus one percentage point. A cap is what makes a multi year engagement possible.

Do loadings stack?

Not on this card. Where two apply the higher one is charged and the other is dropped, and a loading is only charged when the client asked for the timing in writing. Both rules exist to stop an invoice arriving with a surprise on it.

How does the card say time is counted?

It gives that its own section rather than leaving it to the invoice. This card sets the minimum increment and how partial hours round, which is the detail that decides whether a five minute call becomes a billed unit. Agreeing it on the rate card removes the most common line item dispute an agency has.

Why does the card explain how a quote is built?

Because a rate card is inputs and a quote is an outcome. This one closes by showing how roles, hours and loadings combine into a quoted figure. A client who can follow that arithmetic questions the estimate rather than the honesty of it, which is a far more productive conversation.

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Written and checked by the OneCraft team. Last checked .