3 finished designs
Psychologist flyer with Medicare rebates and telehealth sessions
A psychologist flyer has one hard job: telling a worried person what they will actually pay, because "Medicare rebates available" leaves them guessing about the gap. These three designs for Stillwren Psychology, a fictional practice in Ballarat VIC, state the session fee of $230 and the Medicare rebate of $101.55 separately, the $128.45 out of pocket, how the GP plan works, telehealth, the usual wait and the areas the psychologists see.
The 3 designs
The same business laid out three ways, on three templates and three colour themes. Every price, name and time on these was written for this example, so you can judge the layouts on real content rather than placeholder text.
Calm practice introduction
Support That Fits Around Work
Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header
Medicare steps
How the Medicare Rebate Works
Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header
Fees and practice areas
Fees, Rebate and Wait Times
Also native at A4 Landscape, Instagram Post, Instagram Story, Facebook Post, LinkedIn Post, Facebook Cover, Twitter Header
The three designs
The practice design is calm and editorial: a sage palette, two photos of an armchair and a quiet room with plants, the headline "Support that fits around work.", a line on evening, Saturday and video sessions, the areas of practice and three small cards for the fee, telehealth and the wait. It belongs in GP waiting rooms and on Instagram. The Medicare steps design has a wide photo of a psychologist taking notes, the fees paragraph and three numbered steps from GP to rebate, which makes it the one to leave with GP practices that refer. The fees design is a plain brown panel with three rows for the fee, the rebate and the wait, a call button and the crisis line, for a community noticeboard or a workplace wellbeing pack.
What this flyer must carry
The fee, the Medicare rebate stated separately, the condition for the rebate (a GP mental health treatment plan, up to 10 individual sessions in a calendar year), how to book, the wait, telehealth if offered, and a line that the service is not for emergencies. Psychologists are registered with the Psychology Board of Australia through AHPRA, so the advertising guidelines apply: no testimonials, no promises of results, and prices must be clear. The rebate on these flyers is the Medicare benefit for item 80110, a registered psychologist session of 50 minutes or more, which is $101.55 on a fee schedule of $119.45. Clinical psychologists have different items and higher rebates.
How to adapt this flyer
For a practice that sees children, add the age range and a line about parent sessions, and change the photo to a play room. For a clinical psychologist, update the rebate to the clinical item and say "clinical psychologist" only if that is the endorsement held. For a practice that bulk bills some clients, state exactly who: "bulk billed for concession card holders" is clear, "bulk billing available" is not.
What makes these work
Fee and rebate on separate lines
The fees design gives "SESSION FEE $230" and "MEDICARE REBATE $101.55" their own rows, then says "You pay $128.45". The Medicare steps design repeats the sum in its body. Stating the fee and the rebate separately is what the advertising guidelines expect when Medicare is mentioned, and it is what stops a first session ending in surprise.
The GP step is explained, not assumed
The Medicare steps design numbers the path: see your GP for a mental health treatment plan, book with the practice, and get the rebate on the day. People who have never seen a psychologist often do not know a plan is needed for the rebate, and this design tells them before they call.
The wait time is printed
"Wait about 3 weeks" appears on the practice and fees designs. Many practices have long waitlists, and an honest wait time lets a reader decide whether to book now or look elsewhere. It also sits beside "Not a crisis service. Call 000", which points anyone who cannot wait to the right place.
Questions people ask
How do I show the Medicare rebate on a psychologist flyer?
State the full fee, the rebate as a dollar amount, and what the client pays, on separate lines. Name the condition for the rebate, which is a mental health treatment plan from a GP. Check the amount each July, because Medicare schedule fees are indexed. A line such as "rebates available" without numbers leaves people unsure of the cost.
Should a psychologist flyer include crisis numbers?
A flyer for a private practice should say it is not a crisis service and point to 000 for emergencies. Many practices also add Lifeline on 13 11 14. Stillwren prints "Not a crisis service. Call 000" on the fees design, where the reader is deciding whether to book, so someone in immediate danger is not left waiting three weeks.
Can I list the issues I treat?
Yes, in plain words, and without promising outcomes. "Anxiety, low mood, stress, grief and sleep" tells a reader whether to call. Avoid diagnostic lists that read like a checklist for self diagnosis, and avoid "cure" or "fix". Five to seven areas on a flyer is plenty; the rest belongs on your website.
Is a telehealth session rebated the same as in person?
Medicare has telehealth items for psychology under Better Access, and for a registered psychologist the rebate for a video session of 50 minutes or more matches the in person item. Practices usually charge the same fee. Stillwren's practice design says video sessions have "the same fee and the same rebate", which answers the question before it is asked.
Which design should go to GP practices?
The Medicare steps design, because it explains what the GP does: write a mental health treatment plan and a referral. GPs and practice nurses hand out flyers that save them explaining the process. Print it at A4, or export it as a PDF so a practice can email it, and add your provider details on the back if you make a second page.
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